Tracing History Through Postcards and Ephemera – SCV History
A long time ago, in a small town not too far away, there was a post office for Newhall. It was in Campton’s General Store, a gathering place for the locals. It was located on what used to be known as Main Street. By 1900, Campton’s became Lindenfeld and Landell’s General Store, next door to the Oil Exchange, a saloon for oilmen working in the nearby fields. Today, that space – which fronts on the current Main Street and also has an entrance on Railroad Avenue – is Abe’s Pawn Shop, the goods of which could mirror a general store of sorts.
Recently, the Santa Clarita Valley Historical Society’s collection gained a bit of that history that may have been mailed from the writer’s own building: a postcard sent by the proprietor of Lindenfeld and Landell’s to a customer in Surrey – the name for Saugus at the time – alerting them that a shipment they’d ordered had arrived. The postcard joins more than a million pieces of ephemera (paper memorabilia) in the collection at the Santa Clarita History Center. Each piece is scanned by archivist Eva Gritz or her volunteers for eventual inclusion in a public, searchable database.
Along with ephemera, the Society collects things that may be considered inexpensive advertising giveaways, but mark the existence of some businesses that are now long gone. A calendar plate from Lindenfeld and Landells, most likely given to their best customers, was recently donated to the Society’s collection by the Haskell family.
Curious about local history? Spend some time perusing scvhistory.com and learn about our community’s quirks and contributions to the development of our state and nation! Want to get more involved? You can sign up for our monthly newsletter on our website, scvhs.org.
ADVERTISE WITH US
Child & Family Center Presents: 37th Annual Taste of the Town
Experience the Tastiest Event of the Year at Child & Family Center’s 37th annual Taste of the Town food and wine fest on Sunday, May 3. We are excited to announce we are at a new location – SoCal Innovation Park 25141 Rye Canyon Loop in Valencia. Santa Clarita’s...
Revving Up for a Cause: Wish Upon A Car Showcase 2026
Get ready for an unforgettable evening where horsepower meets heart. The WiSH Education Foundation’s Wish Upon A Car Showcase 2026 is set to bring the Santa Clarita community together on May 16, 2026, from 6 to 9 p.m. at Valencia Town Center. This high-energy,...
Monthly Message City Manager Ken Striplin Charting Santa Clarita’s Pathway Forward
Santa Clarita continues to plan for the future with purpose and intention. Guided by the leadership of the Santa Clarita City Council, the City remains focused on delivering high-quality services, maintaining a strong quality of life and making strategic...
ABOUT THE MAGAZINE
Santa Clarita Magazine has set a high standard for excellence in advertising for over 36 years. A family owned and operated business, Santa Clarita Magazine has grown with the Santa Clarita Valley since 1990 and become the #1 place to advertise locally.
FOLLOW US
SANTA CLARITA MAGAZINE
PO Box 801570
Valencia Ca 91380
For Advertising information
Call or Text: 1 (661) 294-4444



